REDGATE LODGE RECEIVES CUSTOMER CHOICE AWARD AT AUTO TRADER RETAILER AWARDS 2024
Shiremoor car retailer fends off competition from 13,500 rivals to take top gong at the 17th annual Auto Trader Retailer Awards
18th October 2024 – Redgate Lodge has been presented the Customer Choice Award at the national Auto Trader Retailer Awards 2024.
Based in Shiremoor, Newcastle upon Tyne, Redgate Lodge has beaten competition from circa 13,500 UK automotive retailers to receive the Customer Choice Award (Over 100) at the 17th annual Auto Trader Retailer Awards. The Customer Choice Award was determined following analysis of retailers’ customer reviews on the Auto Trader website. The award was based on the number of reviews, responses to reviews and overall review score with the winners scoring top across every metric.
Now in its 17th year, the Auto Trader Retailer Awards celebrate the very best in automotive retailing; those brands that are pushing the standard of all aspects of the industry, including digital retailing, and a commitment to exceptional customer service.
This year, circa 1500 of Auto Trader’s top performing retailer partners were shortlisted to just 88 finalists split across 11 different award categories, of which just 30 were crowned winners, determined by a combination of in-depth analysis of millions of data points, independent judging by a panel of experts, and the results from the UK’s largest consumer mystery shopping programme among auto retailers. Accordingly, the winners are among the top 1% of Auto Trader’s retailer partners and are rightly considered the best of the best.
This year’s ceremony took place at premier London venue 8 Northumberland Avenue, just off Trafalgar Square. The event was hosted by Auto Trader CEO Nathan Coe, COO Catherine Faiers and Sales Director, Rebecca Clark, alongside Auto Trader’s YouTube Director and former Top Gear presenter, Rory Reid.
Speaking about their win, Scott Sibley CEO said: “To win Autotrader Customer choice 2024 is quite simply amazing. Customer service and aftercare is at the forefront of our business.”
Commenting on this year’s winner, Auto Trader’s Sales Director, Rebecca Clark, said: “It was a pleasure to once again welcome many of our brilliant automotive retail partners for the latest edition of the Auto Trader Retail awards and celebrate the very best in the industry who are truly driving the industry forward for all including their customers. All of this year’s finalists and winners really do represent some of the most innovative, forward-looking retailers in the UK today and we were delighted to be able to recognise every single one of them across all retailer sizes from the automotive industry.”